Integrated CX- & EX-Toolbox: Based on more than 20 years of knowledge and experience of experience management
Because customer and employee experience management is taking hold throughout organizations, the directly involved CX- and EX-managers and professionals such as CX expert leads, Customer Journey managers, marketers, HR-professionals and customer experience managers are expected to continuously professionalize. This professionalization requires a universal and powerful toolset. Based on its extensive experience and market leadership in the field of Customer & Employee Journeys, Journey Management, and Customer Experience Management, Altuïtion has developed and made available a unique, integral set of tools and methodologies for CX- and EX-professionals of existing and new clients. Altuïtion can offer clients an integral process, if desired up to and including Guiding Principles and a Customer Journey Handbook, partly based on the Basisboek Customer Journey (introduction to the Customer Journey) that we have written for higher professional education.Within the CX- and EX-Toolset, we make a distinction between tools at management level and tools for professionals who will work with them concretely. In addition, we distinguish the following two phases: